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Friday, May 9, 2008

 

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Contemporary Is
The New Traditional

by Don Chapman

A few months ago I visited a church and helped them creatively work through some worship issues. Some might call this consulting, I prefer to call it worship brainstorming.

This church is very traditional, complete with choirs, organs and cantatas, and started a contemporary service in a nearby strip mall. They sunk lots of $$ into the beautiful new facility.

The contemporary service is a hit, and attendance has grown larger than the mother church. The contemporary plant has attracted the late 30's to mid 50's crowd, including several successful (rich) professionals. Their offerings are larger than the offerings of the mother church.

There you have it - contemporary is the new traditional. This scenario is happening all over the country - traditional church plants/starts a contemporary church/service and it booms. Sometimes this even causes strife as the traditional church becomes jealous of the success of the new service/plant.

From my travels and observations, here's how I see the current state of evangelical Christendom:

On one end you have the die-hard traditional churches. With some exceptions, these churches are dying or dead, are attended exclusively by older people and will probably close shop soon when the last remaining congregant is buried. This church would never think of doing a song written in the 20th century. One person recently emailed me to tell me that the church organist thought my contemporary HymnCharts arrangements were inappropriate because use of the piano "cheapened" the hymn [did you know that some traditional churches believe that only organ should be used in worship.] Yikes! Do churches like this still exist?

In the huge mainstream middle you have contemporary churches filled with rich, poor, old, young, families and singles. They have praise bands, sing the CCLI top 20 and some hymns (not too loud) and have relevant messages.

On the other end of the spectrum you have the radical, cutting-edge churches. Often called "emerging worship" or "post modern," these churches have loud, guitar-driven music (you'd probably never hear the songs on CCM radio), are big into outreach and thinking outside the box. Congregations are mostly young and single. While these churches can be large, they're usually smaller by design and often prefer an intimate, coffee house environment. Since the congregation is young (i.e. no money) they usually meet in rented facilities. Lots of volunteers keep these ministries running.

These three touchstones are a gauge for most churches in America, and of course many churches fall somewhere between - like a traditional church that does a few choruses and perhaps gets wild and uses a piano on Sunday nights, or a contemporary church that has cutting-edge guitar-driven music that isn't loud enough to scare off the baby-boomers.

Now, back to the story of the traditional church I visited. So what was their problem?

The pastor, who preaches at both the contemporary and traditional services (same sermon, but coat & tie for traditional then a quick change to casual clothes for the contemporary service), is concerned that the contemporary service wasn't attracting that desirable 20-30 demographic.

After rehearsing with their band, I understood the issue. In one of my recent articles, I describe how music doesn't necessarily grow a church, but instead defines who attends the church.

In this case, the band of the contemporary church was very good but sounded like they were stuck in 1987. One of the quickest ways to date your sound is to have a guitarist who uses chorusy, reverby effects from 20 years ago. Because of the instrumentation, even the cutting edge songs they were doing sounded dated.

Another factor is the worship leader - a rather hip guy in his early 50's. I also got a feeling of that old Willow Creek performance vibe so popular in the 90's. All together, this added up to a service that attracts... people in their forties and fifties.

So here's the predicament: take the music up a notch and risk losing regular attenders, or stay the same and not attract younger people and families.

Isn't this funny - 15 years ago the issue was introducing praise choruses. If you did, you risked upsetting the traditionalists. If you didn't you wouldn't attract younger people and families.

Here was my suggestion: if it ain't broke, don't fix it. Obviously the contemporary service is successful. People are getting saved and are ministered to. So what if the music is a little dated - it's still well done.

The church had talked about starting a Saturday night service. Why not make this service a little more edgy? Get a hot band and a young worship leader and see who shows up.

Then, with new, younger musicians in the mix, maybe some cross-pollination would start happening. The new, edgy guitarist might play in the contemporary service one Sunday and show the 80's guitarist some new effect settings and playing styles. The young worship leader and the older worship leader might occasionally swap services. And everyone will live happily ever after!

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