What a great idea! Eastside Foursquare Church in Portland has purchased an old, run-down hotel, cleaned it up and remodeled it. The crime rate in the neighborhood dropped, profits go to social programs in the city and church members who work there have the opportunity to minister to guests.
I’ve suggested before that pastors put down their theological tomes and start reading a few marketing books. Here’s an example of a church that has put a clever entrepreneurial idea into action. Can you imagine how their community is being changed as a result?