This week on the unSeminary podcast, Rich Birch interviews Luke Cornwell, Communications Pastor at Realife Church in Indiana, about maintaining clarity and alignment in a fast-growing church. As Realife’s staff has more than doubled and expanded to multiple campuses, Cornwell shares how they’ve built communication systems that prioritize both structure and relationships. The church uses Slack for internal staff communication, defines excellence as faithful stewardship rather than perfection, and approaches communications as collaborative partnership instead of brand control. Cornwell emphasizes that effective church communication is about discipling people between Sundays through strategic, relationship-driven content that helps congregants take next steps in their faith.
The Next Big Thing
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