Think Christmas planning starts in November? Think again! The churches creating transformational holiday experiences that visitors actually return from are already deep into preparation—right now! For this article, veteran pastors were asked one crucial question: “What’s the ONE thing churches should focus on RIGHT NOW to create their best Christmas ever?” Their battle-tested answers will completely shift how you approach holiday ministry. Discover the counterintuitive strategies that separate churches who see Christmas as a one-time event from those who use it as a launching pad for year-round growth—because what you plan in August becomes the ministry breakthrough your church experiences in December.

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